Design What Comes Next

Building a brave new future with Design Thinking, intuitive strategy, and AI

Are you standing at the edge of something new?

Whether you’re a lawyer, consultant, coach, or creative.. whether you’re building your own path or leading a team through change… one thing is clear:

You're not here to follow the script.

You're here to design what doesn’t exist yet.

Let's get started

Choose your path

The Freedom Incubator

A 12-month business incubator + design lab for visionary women entrepreneurs ready to build a business that sets them free.

Built on the proven Design Thinking framework, this incubator guides you from messy idea to aligned offer, through intuitive strategy, step-by-step support, and AI co-creation. Without hustle, formulas, or burnout.

Just clarity, momentum, and becoming the unapologetically successful business owner you were always meant to be.

Learn more

Coaching for Creators, Founders + Change-Makers

1:1 and small group coaching for those building brave new businesses or navigating transitions with intention.

Some journeys ask for a more personal map. My custom coaching is designed for soul-led professionals who are:

Transitioning from traditional roles into entrepreneurship
Clarifying an offer, idea, or direction
Seeking a more intuitive and regenerative approach to leadership or visibility

We’ll bring your next vision to life, with structure that serves your energy, not drains it.

Explore Coaching

Workshops + Strategy Labs for Teams

Custom team experiences that unlock creativity, clarity, and collaboration through the lens of design thinking and human-centered innovation.

For legal teams, innovation units, or creative consultancies ready to:

Rethink services and internal processes
Build client-centric, scalable solutions
Create space for reflection, team-building, and bold thinking

From half-day strategy sprints to complete transformation journeys, every lab is custom-built to meet your team where they are and move you forward with momentum.

Book a discovery call

Nice to meet you!

Hi, I’m Hannele 👋🏻

I help visionary people and pioneering teams reimagine how they work and do business by blending the clarity of Design Thinking, the wisdom of intuition, and the power of AI.

Together, we’ll make space for what matters. We’ll shape your practice, business, or your team’s way of working into something more aligned, more impactful, more human-centered, more you.